AESTHETICS DESIGN & PRODUCTION I _ episode I _

_ diseño y producción de estéticas I _ episodio I It is a third year course (BA in Design and management of fashion aesthetics - UADE). The aim is for the students to develop their aesthetic skills, beyond trends. Within a highly theoretical background, the course provides critical thinking and investigative research: working on the concept translation to the form, always looking to expand the possible, exploring design’s role within society, culture and context. The storytelling skills are set to help them understand and engage with today’s reality. Experimental and innovative work is encouraged, to discover new ways of thinking and making. Object and image become one, manipulating the signs in order to fuse within the visual communication purpose.